The full purpose is as follows, but also not limited to:

The purpose of the Digital Products Coordinator and Marketing Specialist is to accurately capture and manage product images, media, and data on our webstore to ensure high-quality customer-facing product information. This role drives online traffic, promotes product discovery and sales and supports marketing efforts to enhance our product and brand presence.

Minimum Requirements:

•    A minimum of 2 years’ experience in digital product data capturing, digital marketing, or similar role, preferably within an e-commerce environment.
•    Hands-on experience with Content Management Systems (e.g., Shopify) and graphic design software (e.g., Adobe Photoshop, Illustrator, Canva).
•    Advanced proficiency in Excel/Google Sheets.
•    Excellent communication skills, both written and verbal.
•    Highly organised with strong attention to detail.
•    Self-motivated and able to work independently and collaboratively.
•    Experience in the Solar Industry is an advantage.

Duties & Responsibilities:

•    Enrich digital products with high-quality images, media and descriptions.
•    Create and manage product catalogues and ensure accurate, regular pricing updates.
•    Assign relevant product attributes to enhance discoverability.
•    Manage social media accounts, design graphics and oversee all required artwork.
•    Design and manage email campaigns and landing pages for the e-commerce store.
•    Manage SEO efforts and Google Adverts and measure campaign effectiveness.
•    Collaborate with vendors/suppliers to ensure consistent product data.
•    Perform regular performance analysis of marketing efforts.
•    Maintain and update product content and correct any discrepancies.
•    Support the development of SOPs and manage content lifecycle from creation to deletion.

Requirements and Skills:

•    Strong writing, editing and proofreading skills.
•    Good problem-solving skills and the ability to balance creative and analytical tasks.
•    Motivated self-starter with good energy and drive.
•    Excellent organizational skills and attention to detail.
•    Ability to work under pressure and manage time effectively in a fast-paced environment.
•    Curious and open to learning new trends and platforms.
•    Strong analytical skills to measure and report on campaign effectiveness.

Salary: Market-related (based on experience).